You know that scene at the end of Ratatouille where the food critic tries the eponymous dish and is instantly transported back to his childhood? That transportative power is what the good people at Bonnie Plants are offering and they enlisted us to help spread the word in this tasty CG spot.
Necessity is the mother of invention.
Home gardens have sprouted and blossomed during the pandemic years while at the same time, global travel has taken a nose dive. Bonnie is responding to both of these trends by inspiring people to dive into a healthy new hobby while scratching that travel itch with some authentic dishes from the places you’re longing to visit.
The concept was to deliver a cozy and mouth-watering journey around the globe. The dishes were presented in rich detail and authenticity and realism drove the set building and presentation. We needed a visual motif to help tie the piece together so we used a plump tomato since it was a common ingredient in all of our dishes.
100 Years of Solitude (and combined render time)
Nothing can be quite as transporting as food. It’s magic. It can take you instantly to a particular place in time or etch a memory indelibly in our brain. In order to capture that spirit, we wanted to infuse this piece with a sense of magical realism. Since the handling of the food was meticulously realistic down to a focused-group consensus on the proper order of burger toppings we decided to make the movement of the camera itself feel a bit like a magical spirit. It glides seamlessly through seven different environments — each transition from one space to the next is an unexpected surprise.
Being CG isn’t Eazy
We have 10,000 years of Darwinian programming that allows us to determine whether something is edible. CG food is a lot harder than it looks.
Executive Creative Director
Head of 3D / 3D Supervisor
Look Development Lead
Ernesto Ruiz Velasco
Juan Carlos Barraza Mendoza
Lead 3D Animator